Marketing Analytics · Metric CatalogDefinitions as of Oct 26, 2026Marketing Analytics · Metric CatalogDefinitions as of Oct 26, 2026What every metric on the Marketing Analytics dashboards means, how it's calculated and where its data lives in Snowflake. Covers Event Analytics, AI Pillar, BEAR and the enterprise metric inventory.
Snowflake database PRESENTATION · table descriptions and columns from INFORMATION_SCHEMA · DAX from the published Power BI models in the Marketing Analytics workspace · updated 10/26/26